Market research insights from our research desk.
Long-form analysis, sector briefings and methodology notes built on validated data, primary interviews and traceable sources — reviewed by a sector lead before it ships.
01 / Insights — page 3
42 insights
Which connected cars lost service in Australia's 3G shutdown?
The 3G switch-off threatened emergency calling in some connected cars, not all. Six brands issued software fixes and six confirmed no impact. The network behind each car's SIM decided which.
60% of Dealer Websites Are Invisible to AI for One Specific Technical Reason
Most car dealer websites load pricing and inventory in a way that works perfectly for a human visitor and leaves an AI crawler looking at a blank page.
Buried in One Company's Quarterly Filing: Proof the Old Business Model Is Already Dying
One line item in a quarterly filing fell 20%. Right next to it, another jumped 32%. Together, they show exactly where dealer marketing spend is headed.
The '40% GEO Visibility Lift' Everyone Quotes Was Never Tested on Real Search Traffic
A number you've probably seen in a GEO sales pitch traces back to a lab test, not real search traffic. Live campaigns deliver about a third of it.
Being Ranked #5 on Google Can Now Beat Being Ranked #1
A page ranked fifth on Google, once it adds real citations and statistics, can gain more ground in AI answers than the top-ranked page loses. Here's the math.
Labeling One Second of Driving Video Can Cost More Than the Gas to Collect It
Every frame of real driving footage needs someone to manually label what's in it. Synthetic footage skips that step entirely, and the savings are bigger than you'd think.
The '90% Fewer Prototypes' Claim You've Heard Traces Back to an 8-Year-Old Slide
You've probably heard a vendor claim digital twins eliminate 90% of physical prototypes. Here's where that number actually came from, and what the real figure is.
One Country Funds 70% of Europe's Automotive R&D. Guess Which One.
One country accounts for roughly 70% of all automotive R&D spending across an entire continent. That single fact explains a lot about where engineering software gets bought.
Chinese Automakers Cut Development Time in Half. Here's the Actual Tool They Used.
18 to 24 months versus 48. That's not a typo, and it's not luck. It's what happens when you replace physical prototypes with virtual ones almost entirely.
Four Ways to Fix a Dead EV Battery, Ranked by Price
A dead EV battery doesn't mean one repair bill. It means a choice between four genuinely different price points, and most owners never hear about three of them.
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Each vertical maintains its own analyst lead, refresh cadence and methodology spine.