Market research insights from our research desk.
Long-form analysis, sector briefings and methodology notes built on validated data, primary interviews and traceable sources — reviewed by a sector lead before it ships.
01 / Insights — page 2
150 insights
China's Connected Car Fleet Is 86.64% Offline. Here's the Math Nobody Runs.
China's connected car statistics measure new sales, not the road fleet. Marqstats does the math that reveals the real number.
That '14 Trillion RMB' China Car Market Number You Keep Seeing Is Mostly Not Cars
That giant China car market number circulating online isn't measuring what you think. Marqstats traces it back to its source.
Wolfsburg Has 978 Cars Per 1,000 Residents. It's Not Because Everyone There Loves Driving.
Wolfsburg's car density looks impossible until you know who's registering the cars. Marqstats explains Germany's regional registration distortion.
Why BMW's 9 Million Connected Cars Are Really 1.45 Million in Germany
BMW's connected-car statistics describe the whole world, not Germany. Marqstats maps the global figure onto KBA's own German registration data.
BMW Spent €6,000 on Self-Driving Tech Germans Didn't Want. Here's What It Bought Instead.
BMW's premium self-driving option didn't fail on technology. It failed on trade-offs. Marqstats explains why German buyers said no.
Why a Supreme Court Ruling Just Redefined What 'Connected' Means in India
India's near-universal commercial telematics hardware wasn't actually connected. Marqstats explains the Supreme Court ruling that exposed the gap.
Why 80% of Indian Car Buyers Stop Paying for Connectivity After Year Three
Nearly every Indian car buyer activates free connectivity. Almost none renew it. Marqstats explains the Year 4 cliff and what might actually fix it.
India's Connected Car Fleet Is Growing Faster Than Its Market Value. Here's Why That's Good News.
India's connected car fleet outgrows its market value. Marqstats explains why that's the opposite problem mature markets have, and why it's a good one.
Why Europe's Connected Car Market Is Growing Twice as Fast as Its Connected Car Fleet
Europe's connected car market is growing twice as fast in value as in vehicles. Marqstats explains why, using Stellantis and CARIAD as a live case study.
Only 18% of Europeans Think Connected Car Features Actually Matter
European consumers mostly don't care about connected car features. The market is growing fast anyway. Marqstats explains how.
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