Market research insights from our research desk.
Long-form analysis, sector briefings and methodology notes built on validated data, primary interviews and traceable sources — reviewed by a sector lead before it ships.
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34 insights
Why Your Car's Next Chip Needs 12x More AI Power Than the One It Replaces
A new cockpit chip delivers 12 times the AI processing power of the one it replaces. Here's what's actually driving that jump, and why cars need it now.
A Digital Twin Caught the Problem Weeks Before the Check Engine Light Would Have
In roughly 1 out of 3 major truck failures, a digital twin caught the problem weeks before any warning light would have. That head start is worth real money.
5G Is About to Take Over Every New Connected Car. Here's the Timeline.
5G is about to become the default for connected cars worldwide. Marqstats explains the timeline and the latency problem driving it.
Ford Makes More Money From Vans Than GM Does From Individual Drivers
Ford bet on commercial fleets. GM bet on consumers. Marqstats explains why one bet is clearly winning.
That '14 Trillion RMB' China Car Market Number You Keep Seeing Is Mostly Not Cars
That giant China car market number circulating online isn't measuring what you think. Marqstats traces it back to its source.
BMW Spent €6,000 on Self-Driving Tech Germans Didn't Want. Here's What It Bought Instead.
BMW's premium self-driving option didn't fail on technology. It failed on trade-offs. Marqstats explains why German buyers said no.
India's Connected Car Fleet Is Growing Faster Than Its Market Value. Here's Why That's Good News.
India's connected car fleet outgrows its market value. Marqstats explains why that's the opposite problem mature markets have, and why it's a good one.
Only 18% of Europeans Think Connected Car Features Actually Matter
European consumers mostly don't care about connected car features. The market is growing fast anyway. Marqstats explains how.
Brazil Just Fixed a Tax Rule That Was Quietly Strangling Telematics
A flat telecom fee made Brazilian vehicle telematics uneconomical for years. A new law just fixed it. Marqstats explains what changed and why it matters.
Why Chinese Automakers Give Away Five Years of Free Connectivity in Thailand
A five-times gap in free connectivity duration separates Chinese and Japanese automakers in Thailand. Marqstats explains why, and what it means for the market.
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